noun HSK 5
Traditional 商標
trademark · brand · logo
Meaning
商标 refers to a distinctive sign, symbol, logo, or design that identifies and distinguishes products or services of one company from those of others. It's a legal term used in business and commerce to denote registered marks that represent a brand's identity.
Usage
Commonly used in business, legal, and commercial contexts. Native speakers use it when discussing brand identity, intellectual property, product packaging, or corporate branding. Often appears alongside terms like 注册 (register) or 侵权 (infringement).
Examples
- 01这家公司的商标在全球都很有名。.This company's trademark is famous worldwide.
- 02他们正在申请注册新的商标。.They are applying to register a new trademark.
Characters
Measure words
- 个一个商标
- 项一项商标
Common collocations
- 注册商标registered trademark
- 商标权trademark rights
- 商标侵权trademark infringement
- 申请商标to apply for a trademark
Origin
Literally combines 商 (commerce) and 标 (mark/sign) to mean 'commerce mark.' The term emerged as China modernized its commercial law system in the late 19th and early 20th centuries.